The Critical Factors Informational Brochure Magazine Article SIMA Consumer Tips

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Magazine Articles
With the permission of Snow Business Magazine we hope to release and
post articles for you this year on our website, to increase your
awareness that this industry is more than just “clearing snow” or
“dropping the plow”! There are safety and liability issues that you need
to consider in the equation of your selection. Below are two published
articles related to this topic.

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SIMA * 2011 Peninsula Drive
* Erie, PA 16506
Phone: (814) 835-3577 * Fax:
(814) 835-0527
Featured in this
issue for March 8, 2006...
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Early
Bird Pricing
Extended to March 10
Building
Business Acumen:
Sean Frontz of
FranklinCovey
Presented by
SIMA
Due to the large
interest and
request for more
time, SIMA has
extended the
early bird
deadline for the
Building
Business Acumen
sessions until
March 10, 2006.
Still wondering
what its all
about? One SIMA
member from
Canada who
attended this
session last
year explains it
best:
"It was the
greatest seminar
I ever attended.
A real eye
opener into a
lot of things I
was doing wrong
in my
business...I owe
a lot of my
company success
this year to
that seminar.
That seminar
was the start of
me going from a
landscaper to a
businessman."
Sessions will
take place as
follows:
April 3rd:
Albany, New York
April 5th: Fort
Wayne, Indiana
April 7th:
Minneapolis, MN
Register by
March 10th
online at
www.sima.org to
receive early
bird rates, or
call
814-835-3577.
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Snow
Wars 2006: Insurance in a
Galaxy Far, Far Away
In the May 2006 issue of
Snow Business, readers will
have an opportunity to check
out an article by a new SIMA
member who has extensive
experience in two seemingly
opposing fields: snow and
ice management and
insurance. Here's a little
primer...
Background
Nancy Sullivan, a SIMA
member since November 2005,
is a unique case as far as
SIMA members go. Not only
does she help run
Sullivan Contracting and
Landscaping with her
husband Michael, but she is
also a Vice President at a
large insurance company in
Massachusetts. SIMA asked
Nancy a few questions about
her experience in both of
these diverse fields:
How did you get
into snow and ice
management?
I was born
into the snow and ice
business! In 1948 my
father operated an
excavation company and
for income in the winter
season, and to keep his
"men" working, we plowed
snow for some of the
largest employers and
most prestigeous
companies of Worcester
County. Many of his men
were family members that
loved the business, and
worked hard at the
challenge of keeping
businesses open and
safe! I dispatched, did
all of the bookwork and
customer relations. We
have had ZERO losses or
incidents in 60 years.We
are proud of that
factor!
How did you
get into the insurance
industry?
Insurance companies
were large employers in
Worcester, MA. My
family serviced many of
them, and in those days
the executives were also
serviced as a perk for
their own personal
driveways in the winter,
etc. Once I graduated,
many of the vice
presidents and
presidents suggested to
my dad that I enter the
insurance industry.
Since then, I have been
in the insurance
business for 30 years.
From an
insurance perspective,
what is the best advice
you can give to SIMA
members who are
struggling with
insurance?
Find agents that are
knowledgeable in
contractors insurance.
Be sure they ask you
enough questions to
provide you with
affordable coverage and
be sure you are
covered. You want to
disclose information to
insurers. If disclosed
fully you will be given
appropriate coverage in
the event that an
incident occurs.
How has
your knowledge of
insurance helped your
snow removal business?
My knowledge has
helped us to ensure that
we have coverage that
will cover losses. Too
many contractors don't
disclose duties and they
think just because they
mow lawns that they are
also covered for snow.
Not necessarily!
What are
some characteristics
that insurance companies
don't like to see for
potential clients?
Loss prevention is
important to lower risk
exposure. For example,
as the owner of a
business, are you
ensuring that you rotate
your drivers so they
aren't falling asleep at
the wheel? Do you have
enough staff to manage
blizzards? Are you doing
corners correctly to
avoid blind spots in
parking lots? Loss
prevention is big
time...And, keeping
track of everything you
do is your best defense!
If you'd like more
information on insurance
from Nancy, read her
article in the May 2006
issue of Snow Business,
the only official
publication of SIMA.
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